The Pink Drink Book, created especially for
women, offers sizzling new recipes for the latest pink cocktails. The Pink
Drink Book is a must-read for cocktail lovers in search of fresh, new
|"We’re thrilled to be supporting the launch of The Pink Drink Book,"
said Kathleen DiBenedetto, director of super-premium brands, Jim Beam Brands Co.
"Not only is it a unique book that allows discerning women to enjoy
creative cocktails, but it is also an easy way for them to support to a
The book tour, featuring appearances by author Jaclyn Foley,
editor of Bartender Magazine, begins August 26th in Los Angeles, and will run through
November. Throughout the tour, Foley will make a number of stops at bars, and
restaurants, hosting cocktail parties and signing copies of her book. Proceeds
from book sales benefit A Time For Me, a cancer support charity that
offers women time to relax, recuperate, socialize and enjoy themselves.
< Please donate at: AtimeforME.org
The tour will include stops in: Los Angeles, San Francisco, Chicago,
Dallas, New York, New Jersey, Boston, Philadelphia and Miami.
<See: Book Tour Schedule
|The Pink Drink Book tour coincides with the launch of VOX Raspberry, the
first line extension for the ultra-smooth and wildly popular VOX Vodka brand.
|"The Pink Drink Book maximizes VOX Raspberry’s flavor in a
number of unique cocktails," said Foley. "It’s an ideal solution for
anyone looking to enhance their vodka experience. In a category dominated by
citrus flavors, VOX Raspberry is the premier raspberry flavored vodka to enter
the ultra-premium category."
The Pink Drink Book showcases the VOX Rasmopolitan among
many other fun, flavorful pink concoctions. One and ¼ part VOX Raspberry, one
part Cranberry juice, ½ part Cointreau® liqueur,
and a fresh squeezed lime, this fresh new cocktail will be exclusively available
on restaurant drink menus throughout The Pink Drink Book tour. Other
exciting new recipes featuring new VOX Raspberry include the Raspberry Flirtini,
the Raspberry Truffle and the Raspberry Breeze.
Jim Beam Brands Co. is an operating company of Jim Beam Brands Worldwide,
Inc., an international distilled spirits and fine wines company that
manufactures and markets more than 80 brands in 160 countries. Jim Beam Brands
Worldwide, Inc. has leadership positions in bourbon, with Jim Beam® and Jim
Beam ® Black, the number one selling bourbon worldwide; Knob Creek® bourbon
and The Small Batch Bourbon Collection® and cordials, with DeKuyper®, the
number one cordial line in the United States. In addition to spirits, Jim Beam
Brands Worldwide, Inc. portfolio includes Geyser Peak® and Canyon Road®. A
joint venture between Jim Beam Brands Co. and The Absolut Spirits Company,
Incorporated, called Future Brands LLC, provides sales and distribution services
in the United States for the company’s spirits and wine brands. Jim Beam
Brands Worldwide, Inc. is part of Fortune Brands, Inc. (NYSE:FO), the consumer
# # #
Lauren Blue 630.932.9346
Deanna DeLuco 630.932.7927
Visit VOX online at:
Vox® Imported Raspberry Flavored
Vodka, 40% Alc./Vol.,
Copyright © 2003 Fielding & Jones Ltd., Deerfield, IL.